Logo of V-days
Esoteric • design
Esoteric logo
ESOTERIC • design


(art direction, videography, app development)

The challenge

Create an app for chef Celia Brooks called V-DAYS; which is an interactive cookbook that aims to inspire one vegetarian day per week. Celia brooks is a passionate cook and food writer committed to inspiring others in the kitchen, through her writing, demonstrations, TV appearances and food tours.

The solution

Everything Celia does is about fresh and healthy food. I used bright colouring and textures to create a fun and engaging app that people would want to use everyday to help track and plan out once a week vegetarian meals. Unfortunately this app isn’t available for download anymore.


(styleguide creation)


(art direction, videography)


(art direction, app development)
Photo of v-day's app screens 1
Photo of v-day's app screens 2
Photo of v-day's app screens 3